FULFILLING DREAMS SINCE 1852
Hästens is a premium bed-making company that creates handmade beds from ethically-sourced natural materials.
The team at Hästens wanted us to modernise and freshen up their classic brand to attract a high-end, international audience. The main goal was to communicate quality and appeal to those who place significant importance on health and well-being. We created a new brand platform that was launched across numerous new and existing markets via various touchpoints.
Today you can find Hästens ultra comfortable, handcrafted and non-toxic beds in 40 markets worldwide.
Comprehensive branding, digital content, brand collateral, packaging, instore collateral, signage, visual merchandising, editorial design
- Brand DNA