Kinship Collective

Kinship Collective is an ethical home interiors brand. They collaborate with the artisans to create exclusive, one-of a kind cushion covers, throws and blankets. Consciously designed and handmade through a sustainable and ethical process.

Lesley Pennington Founder Kinship and Ex CEO of Bemz: “ Planeta Design has been integral to the design process at Kinship. We came to them with an idea, and they have been beside us every step of the way- from brand concept to graphic design, packaging and website development. They have been an essential part of our team, and have guided us and lifted us towards our destination”

Kinship Collectives goal is to empower women in marginalised communities by providing employment and income opportunities. We are committed to creating work of value for women, and delivering an infrastructure which lifts women and gives them more control of their futures.

Planeta Design was asked to create the Brand platform, Website,Brand collaterals and the Kickstarter Campaign.

Support the Kickstarter Campaign! And help us spread the word. 

To read more visit:

The Breakfast Club

Optimize your Social Media Campaigns. This is the theme for the much appreciated breakfast seminars started by Planeta Design and Dot Sure, our partner and social media advertising specialists. During 2020 we’re going to host more breakfasts with trade specific content on the same theme.

We offer advise on how to create interesting and effective content and share status analysis regarding social media. We will focus on different trades and look at their needs och target groups while offering solutions to keeping your content updated during the whole campaign. A successful social media campaign must be dynamic. With smart content you win over the customer.


Date: 13 March
Topic: Optimize your Social Media Campaigns

Date: 29 April
Topic: Purchasing Social Media Campaigns 101 – A Guide for Executives

Date: 2 June
Topic: Prepare your Social Media Campaigns before summer vacation

Book a meeting with Anna Jandler and we’ll show you results that generate more profit for our partners.

Design is Business

Planeta has done a total re-branding of Efmab, a family owned service company. The initial analysis revealed several usp:s that informed the strategy going forward. We created a brand platform that reflected the business, projected trustability and validated the customer which led to immediate and drastic growth of both turnover and client base.

“The cooperation with Planeta Design has been very rewarding and fun, both for out internal self esteem and for our business. Planeta helped us analyze our offer and verbalize the values already inherent in the way we work. This gave us the unique strengths on which to build our strategy. To be a good employer that focuses on sustainability goes without saying for us, but now we reach new clients with our values. We launched our new website in June 2019 and a few months later we have around twenty new clients.” – Sebastian Fernandez, Operations Manager, Efmab

Read more about Efmab here and visit

Min Pappa Marianne

Planeta proudly presents Nordisk Film, our latest client. Their latest big production is the important “Min Pappa Marianne” and together with the good people at Nordisk Film we had the pleasure to develop the Key Art.

“The film “Min Pappa Marianne” is a warm feel-good story about the courage to be yourself and the happiness that stems from being loved for who you really are. Planeta Design has developed Key Art that skillfully reflects the film. It’s been a fun collaboration and now we’re looking forward to the Swedish release, the 21st of February, with excitement. Starring in the film we find, among others, Rolf Lassgård, Hedda Stiernstedt, Lena Endre och Nour El Refai. Direction by Mårten Klingberg. The film is distributed in the Nordic region by Nordisk Film.” – Pia Norström, Marketing Director, Nordisk Film

Enter to Win Movie Tickets
We’re giving away movie tickets for “Min Pappa Marianne”. You enter the raffle by writing us a line about the person you want to accompany you to the viewing. Mail this to, 22nd of January at the latest. We’ll draw some lucky winners who will get 2 tickets each. The tickets will be posted to the winner before the premiere.

See more here and watch the trailer!


Catch of the day, view of the bay.

Summer in Sweden at its best! Fria Bad & Bar are now serving great food and cold drinks by the beach in Helsingborg, with a side of logos by Planeta.

“Öppningen och första månaden har varit helt fantastiskt! Vi är så nöjda med hur vår systerkrog Fria Bad & Bar blivit emottagen.” – Nicholas Hertzman at Fria Bad & Bar

More coming soon.

ArtOfficial Agency

We’re so proud to share the new brand platform and website for the fantastic talents at ArtOfficial Agency, now live at

ArtOfficial Agency is a boutique management agency that promotes and represent a carefully selected roster of highly skilled and accomplished talents working in all areas of the entertainment and advertising industry. Founded in 2011, they have remained one of the most recognizable names in the industry, with offices in Stockholm and Copenhagen.

“Working with Planeta to create our new branding and website was a natural and inspiring process. Refining our vision and creative direction over a number of months took us to a modern, and bad ass conclusion that we are so proud to showcase to our clients and our talent! The best collaboration we could have wished for! Go Planeta!” – Melinda Sanders, Founder/Senior Agent.

Meet Doris!

Say hello to Doris – the latest addition to the office as Party & Play Manager. She spends most of her days sleeping under desks, chasing shoelaces and enjoying a great amount of belly rubs from clients and co-workers.

It’s a win!

We’re happy to announce that our packaging design for SIMPLo has been awarded with silver in the Dieline Awards.

“Colour, texture and proportion are utilised harmoniously to differentiate SIMPLo’s coffee from a crowded marketplace but also bond its range as a family. And for the coffeeshops and bars who use packaging as an integral part of their visual merchandising, SIMPLo is anything but a wallflower. The packaging is just one part of SIMPLo world, a stimulating place where one sip changes everything.”

Dieline Awards formally recognize the absolute best in consumer product packaging design worldwide, bringing awareness to the immense value that lies in well-designed brand packaging.

Svenskt Tenn Exhibits “Heritage”

Designer Luca Nichetto was born in Venice in 1976 and raised on the small island of Murano. As a child he didn’t understand that designing was a profession and something that people worked with. To him it was the norm – present in every part of daily life. With a glassblower grandfather, family, friends and neighbours in the glass industry, there really wasn’t anything else. And it was growing up in this environment, with the glassblowing craft and the island’s wealth of colour that eventually made their mark on his artistic style.

Nichetto first came in contact with Svenskt Tenn when he moved to Stockhom in 2011 to open his second studio. He describes the new Fusa series as a bridge between Stockholm and Murano. The collection was created with inspiration from Josef Frank’s Terrazzo textile print.

The exhibition is on now until 31st of March 2019 in the store on Strandvägen 5 in Stockholm. A must-see!

Anna Jandler joins Planeta

On November the 5th,  Anna Jandler becomes our new CEO and Partner at Planeta Design, with Sandra Planeta carrying on as Creative Director and Partner.

Most recently Anna was the Commercial Manager at the production house Twenty Studios, and before that, Concept Manager at Bonnier Business Media and Veckans Affärer — one of Sweden’s biggest business magazines. Anna is a true leader and her experience in the media industry is substantial.

“Right now there’s an exciting shift happening in the world of communication. Brands are beginning to realize that you need to have a unique and adaptable brand platform to handle all customer and user interactions, like social media, product communication, events, retail, digital, motion etc.

Planeta Design has the competence needed to ensure that our current and future partners are able to grow confidently into the future and I look forward to doing my part and contributing to that. I also love the culture Sandra and my new ‘working family’ have created at Planeta Design — there’s a lot of heart but also smarts. Together we’ll make Planeta Design the absolute best partner for our clients and the workplace we all want to develop at.” – Anna Jandler

Welcome Anna! We are so excited!